Lancel History

Lancel brand in 1876, the founder's party, Alphonse Lancel in Paris on the open Lancel, named after ZhuanMaiDian yanju Lancel) yanju design very fastidious, fashionable modelling makes many distinguished gentleman. Legend 1824 white-bearded family are LanZi diaozhao Lancel pipe, in the with my dissertation Lancel at the same time, DaZhongMa puffed smoke and small 1824 create each ups and downs, suspense story of extraordinary.

At the end of the 19th century Lancel (in) is an important period of the new field, square, (Alphonse Lancel) LanZi Angela's wife Angele Lancel GuanLan posture . Angela Angele Lancel is a typical representative. She often wears men, dangling cigarette holder in the company of meeting, give a person a kind of women don't let man's feeling. She won many women at the image, then follow the fashion scene. In this period, Angela LanZi (Angele Lancel) decided to Lancel brand transferred to women, women in on luxury goods tried his power.

In 1901, Lancel , palm and beauty on, Albert, therefore, quickened the Lancel to the female product transfer speed. Lancel product development focus on cortical purse and handbag women, and will focus on casino advertising scene, racetrack, hotel, restaurant, smiling, portable Lancel bags, exposed breast show hilum of Hollywood stars, a display now all created Lancel the brand-new image.

After the second world war, pleasure breath, Lancel (diffuse global rapidly adapt to this period), the demand for the development of oneself again, adjust strategy. In 1950 to produce LanZi leisure culture, Lancel (soft leather series). This series created small pocket bag shell, also appeared for the first time the nylon and leather mixes production technology, make the colour and lustre of nylon elements and leather natural tone organic combination together, elegant and fashionable, deeply respected. In 1956 Lancel bags series of leaders. The Lancel depend on customer base, has been widely popular in international leather industry, be in the world extremely big effect.

In 1976, Lancel through one hundred years after the brilliant achievements, Lancel company with more than Zorbibe by, Lancel sister takeover by physical size for the first time at the helm.) Lancel although surnames changes, but still keep the traditional family enterprise characteristic of innovation and classical and advantage. Elegant vogue in outstanding style, not only by constantly changing ostrich, crocodiles pattern, add more streamlined clasp and bright color. At present, Lancel with 24 home large stores and 21 in the world, with more than 40 countries more than 1,000 outlets.